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Case Study: Statement Paper Geranium for a Luxury North Yorkshire Estate

Client: Jessica Brook, Interior Designer
Location: Private Estate, North York Moors
Duration: 3 Weeks
Delivery: Two-person service

Beam was commissioned to create a one-metre-tall paper geranium as a sculptural centrepiece for a luxury holiday cottage. The piece was designed for full 360° impact, ensuring elegance from every angle.

Crafted from specialty crepe paper, the pink geraniums were shaped to capture natural tone, texture, and movement. A vintage terracotta pot was sourced to enhance authenticity and complement the cottage’s rustic charm.

Completed in three weeks, the sculpture was delivered via a two-person service to ensure safe placement.

Now installed, the geranium serves as a refined, maintenance-free botanical showpiece—bringing warmth, personality, and quiet sophistication to the space.

For bespoke commissions:
hello@bloomsbybeam.com

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