
Our Story
Hello and a warm welcome — I’m Beam Irwin, the hands and heart behind Blooms by Beam.
My journey began in 2020, in the quiet of lockdown, shortly after I arrived in the UK from the Philippines. In a new country, with only paper, scissors, and glue, I began crafting flowers — a way to bring beauty indoors when the outside felt far away.
But in truth, this wasn’t the start — just a return.

Returning to My Roots
In 2012, I founded a handmade brand called Artwine in Manila, where I trained and worked with women from underserved communities to create fabric pouches, bookmarks, and later, flowers made from fabric offcuts. That early venture taught me the power of craft and community.
Today, Blooms by Beam is a celebration of slow, lasting beauty. My paper flowers are made to endure — no watering, no wilting, just timeless charm. Each one is shaped by hand, using fine crepe papers that mimic the grace of real petals.
As my work has grown, I’ve begun moving parts of my production back to the Philippines — a way of honouring my roots. Some floral elements are lovingly made there, then returned to my studio in Manchester, where each bloom is finished and styled with care.
These flowers now live in beautiful homes, joyful events, and as gifts filled with meaning. If you believe in beauty that lingers and handmade pieces with soul, I hope you’ll find something here that speaks to you.
With love,
Beam
My Creative Process
Each bloom begins with a moment of stillness — a thorough study on a particular flower, a memory from my own garden, a colour drawn from nature. I fold, curl, and shape every petal by hand. No two are ever the same — they’re not mass-made, but made with meaning.
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Let’s Create Something Beautiful
Whether you're looking for bespoke paper florals and installations, a keepsake, a celebration piece, or a meaningful gift —I’d be honoured to create something just for you. Classic in spirit, each piece is tailored for heritage-inspired spaces and discerning clients worldwide. From private homes to global brands, my floral pieces bring permanence to botanical beauty.
Enquiries
